Website builders for wedding planners · Compared
The best website builder for wedding planners, and the option where you do not build it.
For a wedding planner's business website: Squarespace for the least effort, Showit if design control matters and you will pay a designer, WordPress only with help, Wix for a side business. Or do not build it: Velour Web hand-codes the site for planners anywhere in the US at no build fee, with hosting at $50 a month billed $600 for the first year. Your studio's site, not a couple's wedding website.
What a planner needs from a builder
The lists that rank for this search review tools for couples: registries, RSVPs, guest lists. A planner's business site has different jobs, and a builder is good for a planner only if it does these well:
- Galleries of forty or sixty photos that open in under two seconds on a phone
- An inquiry form with your own fields: date, venue, guest count, budget range
- A packages page that can show a starting price per tier
- Pages, or a blog, for the venues and styles you want to rank for
- Control of titles, descriptions and structured data, including FAQ markup
- A way out: whether the site can leave the platform with its design intact
Squarespace
As of October 2026 Squarespace's plans are Basic at $19 a month billed annually ($25 monthly), Core at $29 ($39), Plus at $49 ($65) and Advanced at $99 ($139), with a 14-day trial and a free domain for the first year on annual plans. For a planner it is the lowest-effort route to a presentable site: restrained templates, forms and blogging built in, an editor that rarely fights you. The costs are speed and depth: galleries load heavy unless every image is resized before upload, structured data beyond the basics means pasting code, and the design cannot be exported, so leaving means rebuilding. Right if you will build it yourself, have good photos, and will spend a weekend on it.
Showit
Showit starts at $22 a month billed annually ($27 monthly), $27 a month with a starter WordPress blog ($34 monthly) and $39 with the advanced blog ($49 monthly), as of October 2026; the planner designs sold through its Design Market and by independent designers are priced separately. Its appeal is a free canvas with a separate mobile layout, which is why so many wedding photographers and planners use it. The freedom is also the cost: every page is laid out by hand, twice, so most planners buy a design and many hire a designer, and blogging runs on WordPress hosted alongside, a second system to keep straight. Choose it if design is your brand and you will invest in it properly.
Wix
Wix's premium plans run Light at $17.77 a month, Core at $29.77, Business at $39.77 and Business Elite at $159.77, shown as yearly subscriptions, as of October 2026. The free plan is $0 on a username.wixsite.com address with Wix branding and no custom domain. It is the easiest place to start and the app market covers booking and forms, but pages tend to be heavy, and a Wix site cannot be moved off Wix: when you outgrow it, you start again. Reasonable for a side business or a test; not where a studio should live for five years.
WordPress
The software is free and the rest is not: hosting at roughly $5 to $30 a month at the usual hosts, a theme, a page builder or a designer, and plugins for forms, galleries, SEO and caching. In return you get the most control of any option, a blog that ranks, and a site you can move anywhere. The price is maintenance: updates, security and the plugin that breaks the gallery on a Friday. Good with a developer friend or a maintenance plan; a poor fit for a planner who wants to touch the site once a quarter.
HoneyBook and Dubsado are not websites
Planners sometimes ask whether HoneyBook can be the website. As of October 2026 HoneyBook's plans are Starter at $29 a month, Essentials at $49 and Premium at $109, billed yearly, and they include lead forms, a client portal, contracts and invoicing, plus a subdomain for the links you send clients. None of that is a public website: nothing for Google to rank, no about page, no packages page, no gallery. Use it, or Dubsado or Aisle Planner, as the form and the back office, embedded in or linked from a real site.
The comparison for year one
Subscription for twelve months, plus what you add to it:
- Squarespace Core, annual: about $348 a year, plus 40 to 80 of your hours; you write every page; leaving means rebuilding.
- Showit with the starter blog, annual: about $326 a year, plus a design and either your hours or a designer from $2,500; leaving means rebuilding.
- Wix Core, yearly: about $357 a year; the free plan is $0 on a Wix address with Wix branding; the site cannot be moved off Wix.
- WordPress: a few hundred dollars a year in hosting, theme and plugins, plus upkeep; fully portable.
- Velour Web: $0 build and $600 for the first year of hosting at $50 a month; written for you, hand-coded, under one second on a phone, code handed over after year one or on a $999 buyout.
When not to use a builder at all
When you have no weddings to show yet and limited hours, because those hours are worth more at styled shoots and venue walk-throughs than in a page editor. When the site has to rank for venue and city searches, which takes pages with real text, schema and speed. When your current builder site takes five seconds to open on a phone and the fix is the platform. And when you want the asset, not the subscription: a builder is rented for as long as you use it; a hand-coded site is yours after the first year.
For event planners
The same verdict holds for corporate, social and nonprofit event planners, with one difference: a corporate buyer expects a capabilities page and an RFP-style inquiry form, which is where Wix and the simpler Squarespace templates run thin. Our event planner page describes the built-for-you version with pages organized by event type.
Related service
Business Websites
A custom website for a small business from Velour Web is a hand-coded, 5 to 10 page site built for a San Diego company that needs to be found on Google and get the phone to ring. The build is included with hosting at $50 a month, billed $600 for the first year and month to month after that, and the code is yours after the first year or on a $999 buyout. It goes live in 2 to 4 weeks and includes design, mobile-first build, quote forms, on-page SEO, the structured data and answer-first copy that ChatGPT, Gemini and Google's AI Overviews read, and Google Business Profile setup.
Read the guides
The research behind this service
Every claim on this page comes from a guide with its sources named, and from our own 76-site audit of San Diego business websites.
FAQ
Common questions
Which website builder is cheapest for a wedding planner in year one?
Wix's free plan is $0, on a wixsite.com address with Wix branding and no custom domain. Among paid plans, Wix Light at $17.77 and Squarespace Basic at $19 a month billed annually are the lowest, as of October 2026. Count your hours at any rate you like and the built-for-you site at $600 for the year is usually the cheapest.
Which builder is fastest on a phone?
None of them is fast by default; all three depend on how disciplined you are with images and add-ons, and gallery-heavy planner sites on any builder often take three to six seconds on a phone. A hand-coded site with resized, lazy-loaded images opens in under one second, which is the number Google and couples both notice.
Can I move my site off Squarespace or Showit later?
The words and photos, yes; the design, no. Squarespace and Showit sites are rebuilt when they leave, and Wix sites cannot be moved at all. If we rebuild yours, we keep the domain, carry over the content worth keeping and redirect every URL that ranks, so the move does not cost you rankings.
Is Showit worth it for a wedding planner?
If design is the reason couples book you and you will pay for a proper design or a designer, yes; Showit's canvas and separate mobile layout produce sites that look like no one else's. If you want a good site with the least effort, Squarespace gets you there faster for similar money.
Does HoneyBook include a website?
No. HoneyBook provides lead forms, a client portal, contracts and invoicing, and a subdomain for the links you send clients, as of October 2026. It is the back office, not the storefront. Embed its form on a real site, or link to it from the inquiry page.
Which builder is best for SEO?
All of them cover the basics: titles, descriptions, a sitemap and mobile layouts. WordPress gives the most control, Squarespace and Showit enough for a planner, Wix the least. What ranks is the pages: one per service, written text about venues and styles, FAQ and business schema, and speed. No builder makes that automatic.
Is a free website builder good enough for a wedding planner?
For a test, yes. For booking, no: Wix's free plan has no custom domain and shows Wix branding, which is the first thing a couple notices. A free website from us is a finished, hand-coded site on your own domain, with hosting at $50 a month billed $600 for the first year as the only cost.
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